I spent 2 years working for Amazon Advertising. There I learned the main pains linked to the making and optimizing of campaigns.
Luckily for you, I also learned how to make intuitive tools that simplify the work 🙂
Today I want to show you a tool to quickly create segmented Amazon Advertising Auto campaigns for all your products.
Amazon Advertising provides 2 options for this:
– A web interface where you can only make one campaign at a time.
– Uploading a spreadsheet with all the information in a particular order.
Both options are slow, annoying, and very prompt to human errors. However, thanks to this tool (you can download it here) preparing the spreadsheet will be easy and fast.
Tool requirements:
-Excel 2016 or above windows versions. (Other versions with Power Query may work)
Supported marketplaces:
-Vendor and Seller Accounts in DE, ES, FR, IT, and the UK.
Making the tool itself was easy for me. However, designing the interface was challenging. Therefore, if you have feedback about it, please share it here.
Special thanks to:
- Micaela Milano: Her support helped me make more and better tools during my time at Amazon. Always be thankful to people that make you grow.
- Pablo Stanley: Great Illustrator.
- Typeform: It transforms the administrative task of filling a form into a delightful experience.
- Canva: The easiest graphic design software.